Asia

Hong Kong Sevens close to sell-out days before event start

Featured Image: Asia Rugby

Fewer than 500 tickets remain for this year’s Hong Kong Sevens with organisers expecting a sell-out within the next 24 hours.

Hong Kong China Rugby (HKCR) have confirmed that the event, set to take place from April 5 to 7, is likely to be a first sell-out since the COVID-19 pandemic.

More than 39,500 of the 40,000 available tickets have been sold for Hong Kong Stadium, which is hosting for the last time before the new Kai Tak Stadium takes on the event.

“Hong Kong China Rugby is delighted to once again welcome thousands of local fans and visitors from across the region and the rugby world back to the city for the Cathay/HSBC Hong Kong Sevens 2024,” said HKCR chairman Chris Brooke.

“This is a very special year for the tournament as we mark three decades inside the Hong Kong Stadium, and we are overwhelmed at the response of the fans to this milestone year and hopeful of recording our first full house since the pandemic.

“With the rugby as riveting as ever, Hong Kong is set to once again thrill the 120,000 visitors over the coming three days with another weekend of world-class rugby revelry.”

This year’s event has seen a renewed interest among international visitors, with current overseas ticket sales returning to over 40% of the total. This is supported by a strong uptake from the UK, Australia, and Fiji.

The figure is up from just 23% in 2023 and 3% in 2022.

Hong Kong Sevens has long been about more than just rugby, and this year’s entertainment line-up solidifies that.

The Wailers, former England player turned DJ James Haskell, and Journey’s Arnel Pineda are all set to perform.