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Entertainment giant Live Nation has extended its collaboration with The Comedy Store UK, laying the groundwork for purpose-built comedy venues.
Over the last six years, Live Nation has promoted over 500 Comedy Store shows across the UK. Comedy Store already has sites in London and Manchester, but the deal with Live Nation sees it expand across the nation, according to a report from Propel Hospitality.
The Comedy Store was founded in London in 1979 and hosts more than 3,500 attendees each week.
It has helped to launch the careers of well-known comedians such as Eddie Izzard, Paul Merton, John Bishop, Jimmy Carr, Rhod Gilbert, Sarah Millican and more.
“The Comedy Store has a rich heritage of nurturing the brightest stars in comedy while delivering unmatched live experiences to audiences. This agreement underscores our belief in the enduring appeal of live comedy and The Comedy Store’s unique ability to cultivate talent and connect with audiences,” Ian Coburn, president of European comedy touring at Live Nation, told Propel Hospitality.
“These new venues will combine The Comedy Store’s reputation for discovering and presenting world-class talent with Live Nation’s operational expertise to deliver high-calibre entertainment to audiences nationwide.”
Don Ward, chief executive and executive producer at The Comedy Store, added: “This agreement with Live Nation is a natural evolution for The Comedy Store UK. With 45 years of history, my team and I have built a reputation as a leader in stand-up comedy. This franchise agreement enables us to bring our signature experience to new markets, meeting the growing demand for live comedy.”
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